Huawei / Aitoverse / Graft Brandlab

Aitoverse is a metaverse project proposal for the Chinese EV newcomer car brand Aito, a subsidiary of Huawei. Aitoverse is designed as a world consisting of multiple experiences related to cars and beyond. Aito customers can not only access information about the cars and configure their ideal products but also engage with professionals, become part of digital creative communities, and participate in new forms of virtual brand expressions and commerce, such as NFTs, etc. Aitoverse serves as a digital hub for all car enthusiasts and represents an innovative digital value chain creation proposal for an inspiring car brand.

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